Privacy Policy

Anne K Unleashed ("we," "us," or "our") operates the website annekunleashed.com and provides coaching, nutrition, and fitness services. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, contact us, or engage with our services.

By using our website or submitting your information through any form on this site, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use our website or services.

This policy is intended to comply with applicable federal law, the laws of the State of New York, and applicable telecommunications regulations including A2P 10DLC requirements administered by The Campaign Registry (TCR) and wireless carriers.

We collect the following categories of personal information:

2.1 Information You Provide Directly

• Full name and contact information (email address, phone number)
• Fitness background, health goals, and coaching inquiry details you submit through our contact form
• Any other information you voluntarily provide in written communications with us

2.2 Information Collected Automatically

• IP address, browser type, device type, and operating system
• Pages visited, time spent on pages, referring URLs, and click behavior
• Cookie identifiers and similar tracking technologies (see Section 6)

2.3 Information from Third Parties

• Data from advertising platforms (Meta, Google, TikTok) about how you interact with our ads
• Publicly available information or data from marketing partners used to supplement your profile for advertising purposes

We use the information we collect for the following purposes:

• To respond to your coaching inquiries and communicate with you about our services
• To send you marketing and promotional communications by email, SMS/text message, or other channels, where you have provided consent or where permitted by law
• To deliver and improve our coaching, nutrition, and fitness services
• To operate, maintain, and improve our website
• To serve you targeted and retargeted advertisements on Meta (Facebook and Instagram), Google, TikTok, and other digital advertising platforms
• To create custom audiences and lookalike audiences on advertising platforms using your contact information
• To measure the effectiveness of our marketing campaigns and advertising spend
• To comply with legal obligations and enforce our Terms of Use
• To protect the security and integrity of our website and business

Anne K Unleashed uses a registered 10-digit long code (10DLC) messaging program to send SMS and MMS text messages to individuals who have opted in to receive them. Our messaging program is registered with The Campaign Registry (TCR) in compliance with A2P 10DLC requirements established by major U.S. wireless carriers.

4.1 Opt-In

By providing your mobile phone number and submitting our contact form, you expressly consent to receive text messages from Anne K Unleashed at the phone number you provide. These messages may include responses to your inquiry, appointment reminders, coaching updates, promotional offers, and other marketing communications related to our services.

4.2 Message Frequency

Message frequency varies based on your interactions with us and our marketing calendar. You may receive up to several messages per month.

4.3 Message and Data Rates

Standard message and data rates may apply depending on your mobile carrier and plan. Anne K Unleashed does not charge for SMS messages, but your carrier may.

4.4 Opt-Out

You may opt out of receiving SMS messages at any time by replying STOP to any message you receive from us. After opting out, you will receive one final confirmation message and no further SMS messages will be sent, except as required by law.

4.5 Help

For help with our SMS program, reply HELP to any message or contact us at [email protected].

4.6 No Sharing of Opt-In Data

We will not sell, rent, or share your mobile phone number or SMS opt-in consent with third parties for their own marketing purposes. Your opt-in data is used solely by Anne K Unleashed for the purposes described in this policy.

4.7 Supported Carriers

Our SMS program is supported by all major U.S. wireless carriers. Carrier support is not guaranteed for all carriers. Anne K Unleashed is not liable for delayed or undelivered messages.

We use your personal information, including contact data and behavioral data collected through cookies and tracking pixels, to serve you targeted advertisements and to retarget you across digital advertising platforms. This section describes our practices in detail.

5.1 Meta (Facebook and Instagram)

We use the Meta Pixel (also known as the Facebook Pixel) on our website. This tool collects information about your activity on our site and shares it with Meta Platforms, Inc. We use this data to:

• Measure the effectiveness of our Facebook and Instagram advertising campaigns
• Create Custom Audiences to retarget website visitors with relevant ads on Facebook and Instagram
• Create Lookalike Audiences by uploading your contact information (such as email address or phone number) to Meta to find new potential clients who share similar characteristics
• Optimize ad delivery to people most likely to be interested in our services

Meta's use of this data is governed by Meta's Data Policy, available at facebook.com/privacy/policy. You can opt out of Meta's interest-based advertising at facebook.com/ads/preferences.

5.2 Google (Google Ads and YouTube)

We use Google Ads conversion tracking and Google Analytics on our website. These tools allow us to:

• Measure conversions from our Google Ads campaigns
• Retarget website visitors through Google Display Network and YouTube ads
• Create Customer Match audiences by uploading your email address or phone number to Google to serve you ads across Google's platforms
• Analyze website traffic and user behavior to improve our marketing

Google's use of advertising data is governed by Google's Privacy Policy, available at policies.google.com/privacy. You can manage your Google ad settings at adssettings.google.com.

5.3 TikTok

We use the TikTok Pixel on our website. This tool collects information about your activity on our site and shares it with TikTok Inc. We use this data to:

• Measure the effectiveness of our TikTok advertising campaigns
• Retarget website visitors with ads on TikTok
• Create Custom Audiences and Lookalike Audiences on TikTok using your contact information
• Optimize ad delivery to people most likely to be interested in our services

TikTok's use of this data is governed by TikTok's Privacy Policy, available at tiktok.com/legal/page/us/privacy-policy. You can manage your TikTok ad preferences in the TikTok app settings.

5.4 Your Choices Regarding Ad Targeting

You can opt out of interest-based advertising by visiting the Digital Advertising Alliance opt-out page at optout.aboutads.info or the Network Advertising Initiative opt-out page at optout.networkadvertising.org. Note that opting out does not mean you will stop seeing ads; it means the ads you see will not be targeted based on your interests or behavior.

We use cookies, web beacons, pixels, and similar tracking technologies on our website. These technologies help us operate the site, understand how visitors use it, and deliver targeted advertising.

• Essential cookies: Required for the website to function properly.
• Analytics cookies: Help us understand how visitors interact with our site (e.g., Google Analytics).
• Advertising cookies: Used to deliver relevant ads and measure campaign performance (e.g., Meta Pixel, Google Ads tag, TikTok Pixel).

You can control cookies through your browser settings. Disabling certain cookies may affect the functionality of our website or the relevance of ads you see.

We do not sell your personal information. We may share your information in the following circumstances:

• Service providers: We share information with third-party vendors who assist us in operating our website, delivering services, sending communications, and running advertising campaigns (including Meta, Google, TikTok, email service providers, and SMS platforms).
• Advertising platforms: As described in Section 5, we share contact information and behavioral data with Meta, Google, and TikTok for advertising purposes.
• Legal compliance: We may disclose your information if required by law, court order, or governmental authority, or to protect our legal rights.
• Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

If you are a resident of New York State, you have certain rights with respect to your personal information under applicable New York law, including the New York SHIELD Act (Stop Hacks and Improve Electronic Data Security Act).

The SHIELD Act requires businesses that own or license the private information of New York residents to implement reasonable data security measures. We maintain administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, or destruction.

In the event of a data breach affecting your private information, we will notify you as required by New York law.

You have the right to request access to, correction of, or deletion of your personal information held by us. To exercise these rights, contact us at [email protected].

Our email marketing practices comply with the CAN-SPAM Act. Each marketing email we send includes a clear identification that it is an advertisement, our physical mailing address or P.O. Box, and a clear and conspicuous way to opt out of future emails. We honor opt-out requests promptly.

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If you believe we have inadvertently collected such information, please contact us at [email protected] and we will promptly delete it.

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, to comply with our legal obligations, resolve disputes, and enforce our agreements. When we no longer need your information, we will securely delete or anonymize it.

We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, loss, misuse, or alteration. However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security of your data.

Our website may contain links to third-party websites, including social media platforms. We are not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

We may update this Privacy Policy from time to time. When we make material changes, we will update the "Last Updated" date at the top of this page. Your continued use of our website or services after any changes constitutes your acceptance of the updated policy.

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Anne K Unleashed
Email: [email protected]
State of operation: New York